• One-on-one in-depth experiential trials by target users identify patterns of behavior, understanding and confusion.
• Interviews are flexible and diagnostic.
• Small cells are predictive and time efficient.
• We uncover what works, what doesn't, and why.

Our unique methodology includes:
• Picture-in-picture observation of several simultaneous views of users' reactions and actions, including each mouse click and comment.
• Experienced moderators who understand interactive products.
• Precise recruiting to match your target users.
• Wireless communication with moderator during interviews.
• A detailed written report – plus an edited, narrated videotape that illustrates key findings with actual user experiences.
 
• CIGNA
• Kraft Foods
• IBM


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